This exercise will change the way you’re doing marketing
Step 1: Think about how many pieces of content did you consume this year.
Step 2: Then think about how many ads you clicked or remembered during the same period.
If you consumed more content, then…
Why your focus is mostly on doing ads?
Why you’re not actively creating demand?
Why do you think others don’t educate the same?
Why don’t you have a clear strategy for doing both?
Marketing tactics aren’t bad, growth strategies are.
If you’re not executing the same way people are buying, then you’re just wasting time and money.
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